![]() The Big Salad is joining AL!VE, Hayes Green Beach Memorial Hospital’s experience-based destination health park in Charlotte, Mich. FAST CASUAL RESTAURANT Novi, Michigan Brand Identity Evolution/Menu Boards/To-Go Menu/Point of Purchase Marketing/Environmental Graphics This project was. It will bring healthy nutrition to patrons by opening NOURISH by The Big Salad in fall 2014. The new location will stretch The Big Salad’s traditional menu offerings to include smoothies, fruits, specialty coffees and breakfast items.ĪL!VE provides inspiration and support for the greater Charlotte and mid-Michigan communities to transform, empower and enhance personal well-being. The Big Salad will add its fresh food menu to the health park’s café, offering patrons an avenue to refuel with more than 17 million possible iceberg, romaine or spinach salad combinations, right at the point of purchase, and with a choice of 40 toppings and 30 dressings. Additionally, The Big Salad will offer its usual selection of fresh sandwiches, wraps and soup options. “AL!VE is open to everyone, there are no entry fees or membership requirements, so we encourage all to come try the new, fresh, healthy options NOURISH by The Big Salad will offer our community.” “We are excited to welcome The Big Salad to AL!VE – bringing a new unique dining option to our mid-Michigan region,” said Patrick Sustrich, AL!VE executive director. “As patrons are offered a variety of ways to customize their wellness, NOURISH by The Big Salad will offer customers an avenue to customize eating – customers can come in, order what they want and how they want it and they get a healthy, reasonably priced meal designed to their tastes.” “Joining AL!VE is a terrific opportunity and a great fit for us,” The Big Salad Founder and CEO John Bornoty explained. ![]() ![]() In addition to offering healthy living options, both AL!VE and The Big Salad are committed to enhancing the community. Earlier this year, the health conscious restaurant launched its Small Victories campaign. The campaign promotes achievements that are realized each and every day, but often go unnoticed. Customers are invited to share their Small Victory in person at one of its locations in Ann Arbor, Grosse Pointe Woods, Novi, Royal Oak, Troy and soon in Charlotte, as well as on The Big Salad website through social media on the company’s Facebook page or with Twitter using the hashtag #smallvictory.
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